{"id":59513,"date":"2022-07-13T10:30:47","date_gmt":"2022-07-13T10:30:47","guid":{"rendered":"https:\/\/www.toprankmarketing.com\/2022\/07\/13\/infographic-20-key-b2b-influencer-marketing-insights\/"},"modified":"2024-03-22T16:43:18","modified_gmt":"2024-03-22T16:43:18","slug":"infographic-20-key-b2b-influencer-marketing-insights","status":"publish","type":"post","link":"https:\/\/www.toprankmarketing.com\/blog\/infographic-20-key-b2b-influencer-marketing-insights\/","title":{"rendered":"Infographic: 20 Key Insights From The 2022 B2B Influencer Marketing Report"},"content":{"rendered":"

\"Infographic<\/p>\n

What are some of the key B2B influencer marketing insights that B2B marketers can use to create more authentic, trusted and meaningful experiences as we forge ahead to 2023?<\/p>\n

In the following infographic, we share 20 valuable insights and statistics taken from our all-new 2022 B2B Influencer Marketing Report<\/a>, which our CEO and co-founder Lee Odden<\/a> recently launched<\/a> here on the TopRank Marketing blog.<\/p>\n

Let\u2019s jump right in with an array of helpful and sometimes-surprising B2B influencer marketing insights.<\/p>\n

\"Infographic:<\/p>\n

You can download a full-resolution PDF version of this infographic here<\/a>.<\/p>\n

Dig deeper into each of these 20 insights plus much more when you check out our all-new 2022 B2B Influencer Marketing Report<\/a> preview, or jump right in and download the full report PDF<\/a>, featuring 59 pages rich with actionable survey insights, case studies from B2B brands, predictions from some of the world’s top B2B marketing experts, a list of 20 top influencer marketing practitioners from major B2B brands to follow and learn from, and more.<\/p>\n

\"Download<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

What are some of the key B2B influencer marketing insights that B2B marketers can use to create more authentic, trusted…<\/p>\n","protected":false},"author":15,"featured_media":59511,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"content-type":"","inline_featured_image":false,"footnotes":""},"categories":[256,382],"tags":[2862,90,166,30,167,168],"acf":[],"yoast_head":"\nTopRank\u00ae Marketing<\/title>\n<meta name=\"description\" content=\"Learn 20 key insights from the all-new 2022 B2B Influencer Marketing Report in TopRank Marketing's latest B2B marketing infographic.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.toprankmarketing.com\/blog\/infographic-20-key-b2b-influencer-marketing-insights\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Infographic: 20 Key Insights From The 2022 B2B Influencer Marketing Report - TopRank\u00ae Marketing\" \/>\n<meta property=\"og:description\" content=\"Learn 20 key insights from the all-new 2022 B2B Influencer Marketing Report in TopRank Marketing's latest B2B marketing infographic.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.toprankmarketing.com\/blog\/infographic-20-key-b2b-influencer-marketing-insights\/\" \/>\n<meta property=\"og:site_name\" content=\"TopRank\u00ae Marketing\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/toprank.online.marketing.blog\" \/>\n<meta property=\"article:published_time\" content=\"2022-07-13T10:30:47+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-03-22T16:43:18+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.toprankmarketing.com\/wp-content\/uploads\/2024\/03\/Infographic-20-key-b2b-influencer-marketing-insights-imageA600w.png\" \/>\n\t<meta property=\"og:image:width\" content=\"600\" \/>\n\t<meta property=\"og:image:height\" content=\"360\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Lane Ellis\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@toprank\" \/>\n<meta name=\"twitter:site\" content=\"@toprank\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.toprankmarketing.com\/blog\/infographic-20-key-b2b-influencer-marketing-insights\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.toprankmarketing.com\/blog\/infographic-20-key-b2b-influencer-marketing-insights\/\"},\"author\":{\"name\":\"Lane Ellis\",\"@id\":\"https:\/\/www.toprankmarketing.com\/#\/schema\/person\/7b334494a534139961e90ab022ba6d81\"},\"headline\":\"Infographic: 20 Key Insights From The 2022 B2B Influencer Marketing Report\",\"datePublished\":\"2022-07-13T10:30:47+00:00\",\"dateModified\":\"2024-03-22T16:43:18+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.toprankmarketing.com\/blog\/infographic-20-key-b2b-influencer-marketing-insights\/\"},\"wordCount\":177,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/www.toprankmarketing.com\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.toprankmarketing.com\/blog\/infographic-20-key-b2b-influencer-marketing-insights\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.toprankmarketing.com\/wp-content\/uploads\/2024\/03\/Infographic-20-key-b2b-influencer-marketing-insights-imageA600w.png\",\"keywords\":[\"B2B influencer marketing report\",\"b2b influencer marketing\",\"B2B influencer marketing research\",\"B2B Marketing\",\"influencer marketing infographics\",\"infographic\"],\"articleSection\":[\"B2B Marketing\",\"Influencer Marketing\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.toprankmarketing.com\/blog\/infographic-20-key-b2b-influencer-marketing-insights\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.toprankmarketing.com\/blog\/infographic-20-key-b2b-influencer-marketing-insights\/\",\"url\":\"https:\/\/www.toprankmarketing.com\/blog\/infographic-20-key-b2b-influencer-marketing-insights\/\",\"name\":\"Infographic: 20 Key Insights From The 2022 B2B Influencer Marketing Report - 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Ellis has over 40 years\u2019 experience working with and writing about the Internet. He writes for and manages all of the posts on the award-winning TopRank B2B Marketing Blog. Before joining the team here as Social Media and Content Marketing Manager, Lane spent more than a decade as Lead Editor for the prestigious conference firm Pubcon. When he's not writing about B2B marketing trends, Lane enjoys distance running (he's completed 11 marathons including two ultra-marathons so far), genealogical research, cross-country skate skiing, vegetarian cooking, and spending time with his wonderful wife Julie Ahasay and their cats Kukla, Twister, and Arlo in beautiful Duluth, Minnesota.\",\"sameAs\":[\"https:\/\/www.toprankmarketing.com\"],\"url\":\"https:\/\/www.toprankmarketing.com\/blog\/author\/laneellis\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"TopRank\u00ae Marketing","description":"Learn 20 key insights from the all-new 2022 B2B Influencer Marketing Report in TopRank Marketing's latest B2B marketing infographic.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.toprankmarketing.com\/blog\/infographic-20-key-b2b-influencer-marketing-insights\/","og_locale":"en_US","og_type":"article","og_title":"Infographic: 20 Key Insights From The 2022 B2B Influencer Marketing Report - 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Ellis has over 40 years\u2019 experience working with and writing about the Internet. He writes for and manages all of the posts on the award-winning TopRank B2B Marketing Blog. Before joining the team here as Social Media and Content Marketing Manager, Lane spent more than a decade as Lead Editor for the prestigious conference firm Pubcon. When he's not writing about B2B marketing trends, Lane enjoys distance running (he's completed 11 marathons including two ultra-marathons so far), genealogical research, cross-country skate skiing, vegetarian cooking, and spending time with his wonderful wife Julie Ahasay and their cats Kukla, Twister, and Arlo in beautiful Duluth, Minnesota.","sameAs":["https:\/\/www.toprankmarketing.com"],"url":"https:\/\/www.toprankmarketing.com\/blog\/author\/laneellis\/"}]}},"_links":{"self":[{"href":"https:\/\/www.toprankmarketing.com\/wp-json\/wp\/v2\/posts\/59513"}],"collection":[{"href":"https:\/\/www.toprankmarketing.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.toprankmarketing.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.toprankmarketing.com\/wp-json\/wp\/v2\/users\/15"}],"replies":[{"embeddable":true,"href":"https:\/\/www.toprankmarketing.com\/wp-json\/wp\/v2\/comments?post=59513"}],"version-history":[{"count":0,"href":"https:\/\/www.toprankmarketing.com\/wp-json\/wp\/v2\/posts\/59513\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.toprankmarketing.com\/wp-json\/wp\/v2\/media\/59511"}],"wp:attachment":[{"href":"https:\/\/www.toprankmarketing.com\/wp-json\/wp\/v2\/media?parent=59513"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.toprankmarketing.com\/wp-json\/wp\/v2\/categories?post=59513"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.toprankmarketing.com\/wp-json\/wp\/v2\/tags?post=59513"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}